Facility Manager

The Secret Sales Boosters for Facility Managers Part 1

Let there be light!! 

The use of light and color is not just about aesthetics. It turns out that there’s a science behind it, and it can have a profound effect on our mood and behavior. Lumens, the measurement of light intensity, plays a crucial role in determining the impact of lighting on mood.  

 

In the realm of facility management, even the smallest of decisions can have a significant impact on a business’s bottom line. Take, for instance, the seemingly trivial choice of what type of bulb and color to use in a retail environment. While it may appear insignificant, this decision can mean the difference between lackluster sales and a significant increase in revenue for the facility professional’s portfolio.
 

In recent years, businesses across various industries have been leveraging the science of light and color to increase sales and energy efficiency. Grocers, retail stores, restaurants, medical facilities, banks, and recreational establishments are just some of the businesses that are capitalizing on this science to create an environment that is both inviting and conducive to increased sales.
 

When it comes to selecting the right lighting for a specific business, it’s important to consider the intended mood and atmosphere. For instance, in a retail store, the use of warm lighting can create a welcoming and inviting atmosphere, while bright, white lighting can create a more energetic and stimulating environment. 

 

In restaurants, lighting can have a significant impact on customers’ dining experience. According to a study conducted by Cornell University, customers in restaurants with dim lighting tend to order more indulgent, high-calorie foods, while customers in well-lit restaurants tend to make healthier choices. 

 

In medical facilities, the use of lighting can also play a crucial role in patient care. A study published in the Journal of Clinical Nursing found that patients in rooms with natural light reported lower levels of pain and anxiety than those in rooms with artificial lighting. 

 

Banks have also been leveraging the science of light and color to create an environment that is both inviting and secure. The use of blue lighting has been shown to create a calming effect, while red lighting can create a sense of urgency and importance.
 

Recreational establishments, such as gyms and spas, have also been using lighting to create a specific atmosphere. Gyms may use bright lighting to create an energetic and stimulating environment, while spas may use warm lighting to create a calming and relaxing atmosphere. 

In addition to the mood and atmosphere, the use of energy-efficient lighting can also have a significant impact on businesses’ bottom lines. By using LED lighting, businesses can significantly reduce their energy consumption and save money on their energy bills. 

 

Facility professionals can work with national facility maintenance companies to roll out lighting projects on multi-site shops. These companies can provide value-added items such as: 

 

  1. Product warranty: A facility maintenance company can provide a product warranty for the lighting products they install, ensuring that any issues that arise after installation are addressed promptly and effectively.

  2. Energy-efficient lighting options: With a focus on energy savings and sustainability, a facility maintenance company can provide energy-efficient lighting options for businesses, which can help reduce energy consumption and costs.

  3. State energy rebates: Many states offer energy rebates to businesses that switch to energy-efficient lighting. A facility maintenance company can help businesses take advantage of these rebates by providing information on available programs and assisting with the application process.

  4. Comprehensive project management: A facility maintenance company can provide comprehensive project management for lighting projects, from initial consultation and design to installation and ongoing maintenance.

  5. Cost-saving solutions: By leveraging their expertise and experience, a facility maintenance company can offer cost-saving solutions to businesses, such as implementing lighting controls or upgrading to LED lighting.

  6. Compliance with regulations: A facility maintenance company can ensure that lighting projects comply with all relevant regulations and standards, including local and state building codes and the Americans with Disabilities Act. 

 

By working with these companies, facility professionals can ensure that the lighting projects are not only energy-efficient but also cost-effective and have a positive return on investment. 

In conclusion, the science of light and color is not just about aesthetics but also has a profound impact on mood and behavior. Businesses across various industries are leveraging this science to create an environment that is both inviting and conducive to increased sales. With the help of national facility maintenance companies, facility professionals can roll out science-based lighting projects that are both energy-efficient and cost-effective, resulting in increased sales and a positive return on investment. 

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